ROI MONITOR

Transforming Marketing Efficiency & Profitability with AI-Driven ROI Measurement

 

ROI MONITOR is a groundbreaking AI-powered solution that enables marketers, investors, and business leaders to finally measure the real profitability (ROI) of their marketing efforts, connecting every campaign directly to business results.

More than just an analytics tool, ROI MONITOR redefines marketing as an investment, not an expense. By providing a robust causation-based model, it allows organizations to validate and optimize marketing projects before spending a single dollar or euro. With predictive insights, opportunity cost evaluation, and standardized, comparable metrics, businesses can plan campaigns with confidence, ensuring that every marketing expense contributes to real, measurable growth.

With ROI MONITOR, marketing becomes accountable and truly profitable.

 

 

 

 

 

 

What is it?
Benefits & outcomes
How does it work?
Accredited Investors
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What is ROI MONITOR?

ROI MONITOR is an AI-powered marketing ROI measurement platform that finally solves the industry's biggest problem: proving the real business impact (the ROI) of marketing investments.

Billions are wasted in marketing every year, and traditional analytics fail to measure true ROI. ROI MONITOR is a breakthrough solution, that connects marketing investments directly to financial results using causation-based attribution instead of outdated correlation models.

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Benefits

Projects And Campaigns' ROI

ROI MONITOR enables users to accurately measure the true economic impact of both individual projects and larger marketing campaigns composed of multiple projects.

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Pre-Investment Validation

Users can determine whether their projects will be profitable, assess their commercial viability, and ensure a balanced budget allocation before making any investment.

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Causal Attribution Model

An AI-driven big data analytics model identifies all the factors that influence customer decision-making within specific product or service categories and target markets.

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ROI Evaluation

Measure the actual economic return of projects and campaigns after execution, determine their opportunity cost, and generate comparable metrics across various project types.

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How does it work?

Discover how ROI MONITOR transforms marketing investments into measurable business growth. This tutorial walks you through the platform’s key functionalities—from campaign setup and project management to pre-investment validation, real-time data collection, and post-investment ROI analysis. See how AI-driven insights help marketers optimize budget allocation, measure true economic impact, and drive strategic decision-making. Ideal for businesses seeking data-backed marketing efficiency and investors exploring a high-growth SaaS opportunity in the MarTech industry. 🚀 Request a demo or download the investor deck today!

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What is a ROI Marketing Audit?

Projects and Campaigns' ROI

ROI MONITOR empowers businesses to accurately measure the true economic impact of their marketing efforts. Whether it's a single project or a comprehensive marketing campaign composed of multiple projects as an optional, this AI-driven platform provides a clear and data-backed understanding of return on investment. By leveraging causation-based analytics, it eliminates guesswork, ensuring that marketing dollars contribute directly to measurable business growth and profitability..

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Pre-Investment Validation

One of the most significant challenges in marketing is knowing whether an investment will be profitable before committing resources. ROI MONITOR offers a pre-investment validation system, allowing marketers and business leaders to assess profitability, commercial viability, and budget allocation efficiency before executing a project.

By using predictive modeling and AI-driven analytics, businesses can simulate different investment scenarios and identify the most efficient resource distribution strategy to maximize their returns.

Key Benefits:
✅ Predict project profitability before committing funds
✅ Ensure a balanced budget allocation across marketing initiatives
✅ Avoid unnecessary marketing expenses and optimize resource allocation.

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ROI Marketing Consulting Program. Measuring marketing returns (ROI). Keynotes, workshops, and consulting.
ROI Marketing Consulting Program. Measuring marketing returns (ROI). Keynotes, workshops and consulting.

Causal Attribution Model

Traditional marketing measurement methods rely on correlation-based attribution models, which often lead to misinterpretations of campaign performance. ROI MONITOR introduces a causation-based attribution model that identifies all the key factors influencing customer decision-making.

Using AI and big data analytics, the platform analyzes customers behaviors, external market conditions, and industry-specific influences, ensuring that marketers can accurately attribute business outcomes to marketing activities rather than relying on flawed assumptions.

Key Benefits:
✅ AI-driven analysis of real factors affecting consumer decisions
✅ Eliminates misleading correlation-based results
✅ Provides deep market segmentation insights tailored to specific product/service categories.

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ROI Evaluation

After a project is executed, understanding its actual economic return is critical for refining future marketing strategies. ROI MONITOR offers comprehensive post-investment evaluations, allowing users to assess:

  • The true ROI of their investments
  • The opportunity cost of projects and campaigns
  • How their marketing efforts compare across different initiatives

This data-driven approach ensures that marketing strategies evolve based on real business outcomes rather than assumptions, leading to smarter decision-making and higher profitability over time.

Key Benefits:
✅ Post-investment analysis to measure true ROI
✅ Identifies the opportunity cost of different marketing efforts
✅ Generates comparable metrics across various project types for better decision-making.

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Learn how to measure marketing ROI. ROI Marketing Consulting Program. Measuring marketing returns (ROI). Keynotes, workshops and consulting.

Testimonials

Kellogg's marketing ROI

Pablo Córdoba
Former Marketing Director Kellogg’s USA

“Thinking in marketing in terms of its direct and accountable contribution to the P&L of the business is not a common practice. Having a company …, that helps you do it and, furthermore, to achieve marketing accountability in cash, is really exceptional”

EDP Renewables marketing and stakeholder management ROI

Rafael Solís
Communication & Stakeholders Director EDP Renewables

“(Marketing Impact)…and Pablo Turletti’s value driven management model became a milestone for EDPR not only to evaluate the actual return on investment, but also to generate an aligned, segmented, and organized relationship management with our stakeholders”.

Virgin marketing ROI

Bernardo De Vicente
Group Chief Sales & Marketing Officer at Virgin Active

“A very interesting system to define, structure, and measure the return of marketing investments. A new and pragmatic vision about one of the fundamental aspects of marketing investments strategic planning”

 

Invest in the Future of Marketing

The $27.1 billion MarTech industry is missing one critical piece—a solution that connects marketing investments to real business results. ROI MONITOR is the first AI-driven SaaS platform to measure true marketing ROI using causation-based attribution, solving a century-old industry problem.

This Blue Ocean opportunity has no direct competitors, and with just 0.06% USA market penetration, we can generate nine+ figures in revenue.

Now is the time to be part of this game-changing investment.

IF YOU ARE AN ACCREDITED INVESTOR📥 Download the ROI MONITOR Pitch Deck Now to explore the vision, traction, and investment potential of ROI MONITOR.

Let’s build the future of business-driven marketing together! 🚀

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Measuring Marketing ROI. Learn to calculate the return on marketing investments (ROMI)

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