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Tools to Guide Your Success

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Downloads and free tools

Download or use these impactful resources that will help you to maximize your ROI Marketing experience, particularly when you are approaching and/or implementing evaluation cycles.

All of these valuable resources are free

3WH Data Collection Plan

Use this template to plan and execute your data collection in order to measure the ROI of projects in a robust and credible way.

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Sample Size Calculator sheet

The quantitative survey is key to develop your attribution model. Define the number of responses needed to do so in a robust way.

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ROI Marketing Step-by-Step Tool Kit

Guidelines to start an ROI evaluation cycle within your organization. Includes stages, actions, and tools you will need to use.

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How-to-set-Objectives Template

If you want to make your objectives achievable and measurable, follow the steps of this template. It is simple and robust.

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ROI Marketing Library

Books that will help you to maximize your ROI Marketing experience.

Please, click on the book to buy.

El ROI de marketing y ventas
Marketing & Sales ROI: What is it good for?
ROI Marketing.: The New Performance Standard
Marketing Advanced Metrics
Cómo medir el ROI del marketing

ROI Marketing Institute Links

Additional free resources that will help you to maximize your ROI Marketing experience.

Sustainability Management Self-Assessment Tool

How far is your organization from being able to measure the real economic impact of your sustainability efforts? Use this self-assessment tool to find it out. 

Email your final score to [email protected] and receive a complimentary diagnosis fact sheet.

 

 

Use self-assessment tool

ROI Marketing Self-Assessment Tool

How far is your organization from being able to measure marketing ROI? Use this self-assessment to to find it out.

Email your final score to [email protected] and receive a complimentary diagnosis fact sheet.

 

Use self-assessment tool

Sample Size Calculator

Raosoft, Inc. produces EZSurvey for the Internet, InterForm, SurveyWin, EZReport and Rapid Report. These innovative survey software programs facilitate information collection, analysis and reporting for any form-based data. This includes web surveys and forms, email, pen-based, and other distribution methods.

 

 

 

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Entity Relationship Diagram (ERD)

An ERD  is graphical representation detailing logical representation of entities, associations and data elements for an organization. It is widely accepted as the standard for conceptual data modelling in the relational database environment.  This a free diagram tool to create ER Diagrams and Relational Schemas.

 

 

 

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ROI Marketing Institute Tips

In here you will find several very useful tips that will help you to maximize your ROI Marketing experience when approaching and/or implementing evaluation cycles.

 

 

“An objective without KPIs is not an objective, it's a dream!”

Pablo Turletti. CEO – MD – ROI Marketing Institute

“Marketing without ROI = many performance indicators (GRP, OTS, CTR, etc.)... Marketing with ROI = single standard for all projects”

Pablo Turletti. CEO – MD – ROI Marketing Institute

“Marketing without ROI focuses on marketing inputs... Marketing with ROI focuses on business outcomes”

Pablo Turletti. CEO – MD – ROI Marketing Institute

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